Large gatherings fashion giant made table hot "Swiss made" fashion table

Italian fashion giant Armani Group brands Giorgio Armani and American fashion accessories manufacturer and retailer Fossil Group (Fossil Group) reached an agreement on August 12, Giorgio Armani will commission Fossil Group in the next decade, the global expansion of its "Made in Switzerland "watch product line. CEO Livio Proli Giorgio Armani explains the partnership of two brands seamless 17 years, he thinks Fossil will be the essence of its design innovation in the watch area's ability to combine style with Armani, Fossil is more important in the creation, production and ability to promote products on the Swiss made chronograph Armani gave more confidence. Coincidentally, Tory Burch has officially released the watch business in October, and each will be a watch with a "Made in Switzerland" label mechanical watches.

Just after Giorgio Armani and Fossil Group renewed, Fossil Group also announced at the end of September and will strengthen its investment management of the Group's vertical Swiss watchmaking industry in the future they will be further expanded in the Swiss watches produced products and accessories production capacity by vertically integrated manufacturing investments in Switzerland to meet the "Swiss made" growing demand watches, fashion watches. The moment they already have three industries in Switzerland, including the design center, the movement of production plants and manufacturing workshop. As an alliance with a number of fashion brands, and its design and manufacture of watches Fossil Group, in cooperation with the fashion brand in addition to Giorgio Armani, Emporio Armani, as well as Burberry, Michael Kors dozen brands, and Fossil Group Fashion brand watches also produced more than ten years of history.

Whether for fashion brands, or to the consumers, the timing products "Made in Switzerland" label further favored, "Swiss made" watches represents superiority in quality, technology and positioning. In the traditional watchmaking market, "Swiss Made" is a traditional high-end watch manufacturer is not required to say relative to the chase already a phenomenon. And in the fashion watch market, as consumers in the past for this type of watch design and fashion version of the requirements for the production process and the first movement of its requirements, most of the products are still fashion watch quartz movement based, and at the same time does not have the "Made in Switzerland" the imprint of attachments.

Because Swiss watches have high profits,The many businesses manufacture Fake Swiss Watches, so when buying Swiss watches, we must learn to distinguish between true and false.